Campaign narratives

To win our campaigns we need memorable messages that persuade and mobilise.

For use across platforms and teams, I work with you to create narratives that fit your unique strategy, audiences and objectives.

    • Quickly digesting your tone and style guides, policy information, meeting members of the team.

    • Presenting multiple powerful, creative ideas,

    • Creating copy for you to use across media, online, print.

    • Refuge

    • Shelter

    • Mines Advisory Group

    • Hope Not Hate

    • Concern Worldwide

    • Praxis

    • Care International UK

    • I’ve been told I cut the crap and write in a way that resonates with ordinary people

    • I’ve studied Public Narrative at Harvard University

    • I’ve trained in persuasive psychology and used it to mobilise millions

  • "India has written two campaign narratives for Shelter. Working with India is challenging - in all the best ways! She very quickly gets under the skin of the issue. A brilliant facilitator, and a fierce campaigner, she’s helped us to learn, evolve, and think differently as a team. She's inspired our campaign communications, and the results always speak for themselves.

    Amanda, Shelter Scotland

  • Messaging

    Do you need to turn policies into powerful messages? Do you want to persuade and mobilise? I can write winning words.

  • Strategy

    Do you need an experienced campaigner to help you win? I can create strategies and innovative ideas fast.

  • Training

    Do you want to develop your teams skills or need someone to help generate ideas? I have coached and trained hundreds.

  • Mobilisation

    Do you want to use digital tools to gain supporters or raise money? I’ve have broken political fundraising records.